ICE DAYS 2019 IN STARTMEUPHK FESTIVAL 2019 【DAY 1】
Incu-Lab is organizing ICE Days2019 as part of StartmeupHK Festival 2019 by InvestHK!
To celebrate and showcase Hong Kong vibrant startup ecosystem, InvestHK is organising the StartmeupHK Festival 2019 from 21 Jan – 25 Jan. Delving into the evolving future of entrepreneurship and disruptive innovation, the week will feature keynotes, interactive how-to-sessions, hackathons, powerful lessons from seasoned founders and investors in sectors such as fintech, digital health, smart city technologies, IOT, retail innovation plus much more.
ICE Days is an idea and experience sharing about innovation and entrepreneurship, to let local and global change-makers to understand more about the rapid development of the startup scene in Hong Kong and Asia!
23rd Jan 【DAY 1 】
Marketing Secrets for Entrepreneurs and Startups — Moving Biz in Greater China Market with Effective Holistic Online Marketing
創業人和新創企業的市場推廣秘笈 – 以有效的全面網上推廣法在大中華區開創生意
Speaker
Sam Ng, Co-founder, Vfluencer
Sam graduated as an software engineer in Australia and become a serial entrepreneur. He saw the uprising trend of mobile usage and founded a mobile development company. Soon after, he founded a digital market for home service called HelperGo. It has become a portfolio company of 500 Startups and expanded to Singapore. HelperGo has reached 10M HKD revenue in the first year. Sam has been involved in different venture projects including the world first security token, 22X, in Silicon Valley and a marketplace for product testing and inspection, ICW which is currently closing its series A. Now he’s founded the next generation influencer marketing platform that helps brands to boost sales by unleashing and automating the power of influencers from all over the world.
Sam畢業於澳大利亞，是一名軟件工程師，並發展成為一名連續創業者。他看到了手機應用的普及，便成立了一家移動開發公司。不久之後，他創建了一個名為HelperGo的家居服務平台。它已成為500 Startups的投資組合公司，並擴展到新加坡。 HelperGo第一年的收入已達到1000萬港元。 Sam參與了不同的初創項目，包括在矽谷的全球首個資產性的加密貨幣22X，以及產品測試和檢驗平台，ICW目前正在完成A輪融資。現在，他創立一個全新的網紅營銷平台，幫助品自動化地令用來自世界各地的網紅來促進銷售。
Karen Lui, Marketing Manager, MediaonAsia
A graduate of University of Hertfordshire with a degree in Journalism and Advertising. Karen has over 5 years of experience in the Online and Offline Marketing industry. With her knowledge in Online and Offline marketing, she provides comprehensive marketing solutions that guarantee high performance results. Her clientele makes up powerhouses in their respective fields, including Pernod Ricard, Ocean Park and Holiday Inn Golden Mile etc.
Karen畢業於英國赫德福特大學大眾傳媒系，主修廣告及新聞。擁有超過5年的線上線下營銷經驗，為其客人提供全面的營銷策略。曾合作的客戶包括保樂力加，海洋公園，金域假日酒店等等。
Date: 23rd Jan, 2018 (Wednesday)
Time: 7:00pm
Venue: InnoSpace, 2/F., On Tin Centre, 1 Sheung Hei Street, San Po Kong
Language: Cantonese, English
Entry: Free of Charge
================================================================
25th Jan 【DAY 2】
Marketing Secrets for Entrepreneurs and Startups – Moving Biz with Effective Facebook Marketing
創業人和新創企業秘笈 – 以有效的面書推廣法來開創生意
Speaker
石嘉威 (阿石)
阿石是「網路行銷玩家」創辦人，自家品牌產品於淘寶銷售及批發至海外。阿石投放 Facebook 廣告由最初開始只投放$10 一日，但到現在已累積投放超過 100 萬港元的廣告費。阿石過去三年多的時間，透過網上連實體課程，已培訓超過4000位來自香港、澳門、台灣、及馬來西亞中小企老闆。
Date: 25th Jan, 2018 (Friday)
Time: 7:00pm
Venue: InnoSpace, 2/F., On Tin Centre, 1 Sheung Hei Street, San Po Kong
Language: Cantonese, English
Entry: Free of Charge
Organizer: Incu-Lab
Partner: InvestHK
Co-organizers: InnoSpace, Community Development Initiative, CoolJobz, HKGoodJobs
